According to @pictoryai, integrating PictoryAI with Make.com allows e-commerce businesses to instantly generate branded videos for every sale, form submission, or database row, streamlining customer communication and marketing. Michael, an e-commerce owner, reported a 40% reduction in support tickets and a 25% increase in repeat purchases after adopting this AI-powered workflow (source: @pictoryai, August 25, 2025). This shows that leveraging AI automation in video content creation not only saves significant labor time but also drives measurable business results, making it a valuable opportunity for online retailers seeking to improve customer engagement and operational efficiency.